16th of April - V European Congress on Gastronomy Memory and Future || 17th of April - New Trends in Tourism. Naturally



PROGRAM                            WORKSHOPS

 

World stars of gastronomy, chefs recognized by the Michelin Guide, discussions on the future of tourism, experts in AI and marketing, workshops, and the opportunity to discover the Flavours of Gdańsk – all of this during the 16th edition of the New Trends in Tourism conference and the 5th European Gastronomy Congress “Memory and Future.” We will meet on 16–17 April 2026 at the European Solidarity Centre in Gdańsk.

16 April 2026 - 5th European Gastronomy Congress "Memory and Future"


This is where chefs, producers, experts, and enthusiasts will meet to discuss the future of gastronomy and celebrate the culmination of the title of the European Capital of Gastronomic Culture. On stage will appear, among others, Eduard Xatruch, co-founder of the legendary Disfrutar* restaurant in Barcelona, Michel Moran, and Przemysław Sieradzki, the youngest Michelin-star recipient in Poland.

The congress programme is divided into three thematic panels:

Chefs’ Panel
- The New Geography of Taste – modernity and creativity versus heritage.
- Knowledge as a solution for the gastronomy of the future
- We are one team

Wine and Spirits Panel – A look at wine and spirits from the perspective of tomorrow.

Gastronomic Tourism Panel – Gastronomic tourism as a driver of local development.


More information: HERE


Join us for networking after day one of the conference! More details coming soon.

17th of April 2026 – New Trends in Tourism Conference

“Naturally” is the theme of this year’s conference, where we will demonstrate how simplicity and balance are becoming not only a trend but a real need of the modern tourist.

Main conference segments:

Destination Marketing
Authenticity, storytelling, and place branding in times of rapid change – featuring presentations by Marta Siembab and Jakub Biel, who will show how to talk about a destination in a way that makes it naturally attractive.

Statistics and Analysis in Tourism
The latest data, trends, and research that help make fact-based decisions. In this segment, Małgorzata Kacprzyk and Wojciech Witkowski, experts in tourism analytics, will share their insights.

New Technologies
From digitalisation and AI to innovative applications – how technology makes life easier for tourists and the industry. Featuring Dawid Adach and Aleksandra Sidorowska, who will present solutions that truly work in practice.
 

*If you have accessibility needs during the conference, including assistance for people with disabilities, please indicate them in the registration form.

*Lectures conducted in Polish will be translated into English.



 

About the place

European Solidarity Centre

Zdjęcie miejsca
Zdjęcie miejsca
Zdjęcie miejsca
The European Solidarity Centre is a state-of-the-art cultural institution and an open urban space where people, values and ideas come together. Opened in August 2014, the ECS is still a relatively new building on the map of Gdańsk… more
Informations about adjustments for people with disabilities
More information about accessibility HERE Coming by car? Check information about PARKING

 

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Experts

John Doe

Maciej Kautz

Event Strategist and Emcee
more
John Doe

Rafael Ansón

Honorary President of the International Academy of Gast ...
more
John Doe

Maciej Dobrzyniecki

President of the Polish Academy of Gastronomy
more
John Doe

Eduard Xatruch

Co-founder of the restaurant Disfrutar***
more
John Doe

Przemysław Klima

Co-owner of restaurant Bottiglieria 1881**
more
John Doe

Thijs Vervloet

chef and owner of the Maison Colette**
more
John Doe

Laia Freixinet

Managing Director of the Hofmann culinary school
more
John Doe

Michel Moran

Chef and restaurateur
more
John Doe

Krzysztof Szulborski

President of the Polish Chefs Association
more
John Doe

Idoia Calleja

Director of Master’s Degrees and Courses at the BCC
more
John Doe

Patrycja Siwiec

Expert in professional guest service (hospitality)
more
John Doe

Przemysław Sieradzki

Head chef of the Giewont restaurant
more
John Doe

Hubert Cygan

Co-owner of the restaurant Giewont
more
John Doe

Diego Grimberg

Head chef of the restaurant Hofmann*
more
John Doe

Radosław Fronc

CEO of Main Square Hospitality Group
more
John Doe

Adam Pawłowski

First polish Master Sommelier
more
John Doe

Charles Bonnay

Export Director of the Champagne house Frerejean Frères
more
John Doe

Julio Pinto

General Director of Bodega Matarromera
more
John Doe

Michał Pajdosz

Winemaker, the driving force behind the success of Winn ...
more
John Doe

Tomasz Kempka

Expert at the Polish Tourism Organisation on gastronom ...
more
John Doe

Francisco De la Torre Prados

Mayor of Málaga
more
John Doe

Marc Michen

Senior Manager at EY (Ernst & Young)
more
John Doe

Monika Krzepkowska

Ambassador of the Republic of Poland in Madrid
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John Doe

Camille Louyot

International Development Manager at the MICHELIN Guide
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John Doe

Carlos Miguel Fontão de Carvalho

 Secretary General of European Community of New Gastron ...
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John Doe

Slavija Jačan Obratov

Croatian National Tourist Board
more
John Doe

Jakub Biel

Creative Marketing Expert
more
John Doe

Marta Siembab

Senselier – sensory expert
more
John Doe

Ieva Davydenko

Senior Project Manager at Go Vilnius
more
John Doe

Wojciech Witkowski

Head of Sales Data Insights at Visa (CEE)
more
John Doe

Małgorzata Kacprzyk

Senior Public Policy Manager at Airbnb
more
John Doe

Tomasz Palak

Legal Counsel
more
John Doe

Aleksandra Sidorowska

founder of the agency Precious Content
more
John Doe

Dawid Adach

Co-founder of MDBootstrap.com and CogniVis.ai
more

Program


The conference agenda is available below. It may still be subject to change.


11:45
12:30
PANEL I – MODULE C: ONE TEAM
Patrycja Siwiec
Przemysław Sieradzki
Hubert Cygan
Diego Grimberg
Radosław Fronc
Experts from leading European educational institutions and renowned chefs will highlight the importance of education in achieving success and driving positive change in the industry. The panel will emphasize the essential role of education in a chef’s personal and professional development.
On stage will appear: the youngest Michelin-star chef in Poland, the co-owner of the Michelin-starred Giewont restaurant, the head chef of the Michelin-starred Hofmann restaurant in Barcelona*, a leading expert in psychology in gastronomy and professional hospitality service, and one of the most influential entrepreneurs in the Polish gastronomy industry, the founder and CEO of the MSHG Group.
13:15
14:15
Lunch Break
Partner restaurants will prepare dishes based on traditional recipes that will take you on a culinary journey through the history of Gdańsk.
It’s a perfect opportunity to discover local flavours in a modern interpretation and experience the unique atmosphere of the city also on your plate!
11:45
12:30
PANEL I – MODULE C: ONE TEAM
Patrycja Siwiec
Przemysław Sieradzki
Hubert Cygan
Diego Grimberg
Radosław Fronc
Experts from leading European educational institutions and renowned chefs will highlight the importance of education in achieving success and driving positive change in the industry. The panel will emphasize the essential role of education in a chef’s personal and professional development.
On stage will appear: the youngest Michelin-star chef in Poland, the co-owner of the Michelin-starred Giewont restaurant, the head chef of the Michelin-starred Hofmann restaurant in Barcelona*, a leading expert in psychology in gastronomy and professional hospitality service, and one of the most influential entrepreneurs in the Polish gastronomy industry, the founder and CEO of the MSHG Group.
13:15
14:15
Lunch Break
Partner restaurants will prepare dishes based on traditional recipes that will take you on a culinary journey through the history of Gdańsk.
It’s a perfect opportunity to discover local flavours in a modern interpretation and experience the unique atmosphere of the city also on your plate!
10:05
10:30
Scent – the silent architect of experiences
Marta Siembab
The lecture focuses on designing emotions and customer experience through the skillful engagement of the sense of smell. At its core, scent is presented as a carrier of brand values, an element of a place’s identity, and a way to build lasting bonds with the audience...
Moving away from the popular idea of merely decorating spaces with fragrance, we shift toward using olfactory impressions as a strategic tool and a way to build competitive advantage in a world overloaded with stimuli. Scent is a business tool. Today, spaces can smell not only pleasant, but also smart and effective.
 
10:35
11:00
Vilnius Served Cold
Ieva Davydenko
This presentation explores how Vilnius Pink Soup Fest turned one of Lithuania’s most iconic dishes into a bold international marketing story. Created by Go Vilnius to boost the city’s visibility abroad, the festival grew from 15,000 to 93,000 visitors in just three years.
It will show how local culture became a city-wide experience that engaged communities, attracted international media attention, and helped strengthen Vilnius’ international profile through creative storytelling, visitor experience design, and measurable impact. 
13:40
14:40
Lunch Break
Partner restaurants will prepare dishes based on traditional recipes that will take you on a culinary journey through the history of Gdańsk.
It’s a perfect opportunity to discover local flavours in a modern interpretation and experience the unique atmosphere of the city also on your plate!
15:10
15:35
Natur(AI)ly, or How to Create Authentic Tourism Content in the Age of AI Without Killing Local Character
Aleksandra Sidorowska
AI can do a lot for us. The only question is: can it build relationships? You can’t generate emotions...
 
 This talk is an honest conversation about where artificial intelligence truly helps, and where it starts speaking for us… a little too much. It explores the line between support and replacement, and how to use AI consciously in content creation—without losing your own voice.
 
15:40
16:05
Cities of the Future: How AI Has Changed Tourism
Dawid Adach
Does traveling still make sense in the era of VR and artificial intelligence? If you can “visit” the world from your couch—why go anywhere at all?...
What happens when trip planning shrinks from hours to minutes? When navigation and live translation work in real time, without taking your phone out of your pocket? When cities start managing tourist flows based on data rather than intuition?
 What tools do tourists have today—and what advantages are hotels, destinations, and event organizers gaining? Which business models will survive the digital transformation, and which will become obsolete? And how do you prepare for a future that is arriving faster than we expected?
 Tourism is at a turning point. The question is no longer “will AI change the industry?”—but whether the industry will manage to change along with it.
10:05
10:30
Scent – the silent architect of experiences
Marta Siembab
The lecture focuses on designing emotions and customer experience through the skillful engagement of the sense of smell. At its core, scent is presented as a carrier of brand values, an element of a place’s identity, and a way to build lasting bonds with the audience...
Moving away from the popular idea of merely decorating spaces with fragrance, we shift toward using olfactory impressions as a strategic tool and a way to build competitive advantage in a world overloaded with stimuli. Scent is a business tool. Today, spaces can smell not only pleasant, but also smart and effective.
 
10:35
11:00
Vilnius Served Cold
Ieva Davydenko
This presentation explores how Vilnius Pink Soup Fest turned one of Lithuania’s most iconic dishes into a bold international marketing story. Created by Go Vilnius to boost the city’s visibility abroad, the festival grew from 15,000 to 93,000 visitors in just three years.
It will show how local culture became a city-wide experience that engaged communities, attracted international media attention, and helped strengthen Vilnius’ international profile through creative storytelling, visitor experience design, and measurable impact. 
13:40
14:40
Lunch Break
Partner restaurants will prepare dishes based on traditional recipes that will take you on a culinary journey through the history of Gdańsk.
It’s a perfect opportunity to discover local flavours in a modern interpretation and experience the unique atmosphere of the city also on your plate!
15:10
15:35
Natur(AI)ly, or How to Create Authentic Tourism Content in the Age of AI Without Killing Local Character
Aleksandra Sidorowska
AI can do a lot for us. The only question is: can it build relationships? You can’t generate emotions...
 
 This talk is an honest conversation about where artificial intelligence truly helps, and where it starts speaking for us… a little too much. It explores the line between support and replacement, and how to use AI consciously in content creation—without losing your own voice.
 
15:40
16:05
Cities of the Future: How AI Has Changed Tourism
Dawid Adach
Does traveling still make sense in the era of VR and artificial intelligence? If you can “visit” the world from your couch—why go anywhere at all?...
What happens when trip planning shrinks from hours to minutes? When navigation and live translation work in real time, without taking your phone out of your pocket? When cities start managing tourist flows based on data rather than intuition?
 What tools do tourists have today—and what advantages are hotels, destinations, and event organizers gaining? Which business models will survive the digital transformation, and which will become obsolete? And how do you prepare for a future that is arriving faster than we expected?
 Tourism is at a turning point. The question is no longer “will AI change the industry?”—but whether the industry will manage to change along with it.

BUY A TICKET



BUY A TICKET

Ticket



Regular Ticket | 2-day Conference

from
999 PLN

(aprox. 240 EUR)
The package includes:
5th Gastronomy Congress
Workshops
Lunch
NTT Networking Evening
New Trends in Tourism
Lunch





 
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GDAŃSKA ORGANIZACJA TURYSTYCZNA
Event address
  •   Europejskie Centrum Solidarności
  •   Plac Solidarności 1, Gdańsk